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The leading digital banking platform receives international recognition for redefining consumer banking in Ghana.

Accra, July 17th, 2026. Affinity Africa, Ghana’s leading digital banking platform, has been named Ghana’s Best Digital Bank for Consumers at the Euromoney Awards for Excellence 2026, one of the global banking industry’s most prestigious awards programmes.

For more than 30 years, Euromoney’s Awards for Excellence have recognised financial institutions that set the benchmark for performance, innovation and customer impact. The awards are based on a rigorous evaluation framework that combines structured submissions, comparable performance metrics and independent research to assess banks, financial institutions and technology providers against their peers.

The recognition highlights Affinity Africa’s rapid emergence as one of Ghana’s most innovative financial institutions. Since launching publicly in October 2024, the company has reimagined banking through a fully digital platform offering personal and SME accounts, savings and investment products, seamless payments and transfers, and one of the country’s most affordable lending portfolios. Built specifically for individuals and micro, small and medium-sized businesses traditionally underserved by conventional banking, Affinity removes many of the barriers that have historically limited access to formal financial services.

In less than two years, Affinity has grown to more than 140,000 customers, with growth driven overwhelmingly by customer referrals and word of mouth. The company’s rapid adoption reflects growing demand for banking that is transparent, accessible and designed around customers’ everyday financial needs.

“Affinity was built on the conviction that serving customers historically overlooked by traditional banking can be both impactful and commercially sustainable,” said Tarek Mouganie, Founder and Group CEO of Affinity Africa. “This award validates a model that uses technology to lower costs, remove barriers and deliver relevant financial services at scale. We believe the future of banking in Africa lies in building for the majority.”


About Affinity Africa

Affinity Africa is a digital banking platform founded by Tarek Mouganie and headquartered in Ghana, dedicated to providing affordable and accessible financial services to underserved and unbanked individuals, and micro, small, and medium enterprises (MSMEs). Powered by a proprietary technology platform, a branchless business model, and robust credit underwriting capabilities, Affinity offers 24/7 banking services tailored to both digital natives and users with limited digital literacy, driving financial inclusion at a low cost. With no monthly fees or transaction charges, Affinity is among the most affordable and cost-effective players in the region.

The company was founded in 2022, when it received a Savings and Loans license from the Bank of Ghana, the first of its kind granted in over 10 years, and officially launched operations in October 2024, following the regulatory approval of its mobile app. Today, it offers a comprehensive suite of products, including personal and SME accounts, savings, payments, transfers to banks and mobile money wallets, investments, and loans.

Affinity has made a profound impact in the region. It has empowered a large underserved population with easy-to-use affordable banking services, and it has financially included thousands of Africans into the system, who had been previously neglected by traditional banks: 65% of Affinity’s customers never had access to formal banking products and 60% are women operating in the informal sector.

To date, Affinity has raised US$13 million in total funding, including an US$8 million Seed Round, to support its mission to bridge the financial services gap across Sub-Saharan Africa.

More information at: https://www.affinityafrica.com

We have partnered with Axis Pension Trust to launch the Affinity-Axis Pension Loan, a flexible pension-backed financing solution designed to help Ghanaians access credit smarter, faster and more conveniently. This marks our third pension-backed lending partnership following the successful collaboration with Enterprise Trustees and Petra Trust, further strengthening our position in accessible, digitally driven financial solutions.

The Affinity-Axis Pension Loan allows eligible Tier 3 and private pension contributors to unlock the value of their active pension savings without disrupting their long-term retirement plans. Whether it’s growing your business, paying for school fees, handling medical expenses, renovating your home, or meeting urgent financial needs, customers can now access financing backed by their pension balances with flexible repayment terms of up to 36 months.

A smarter way to access credit

For many Ghanaians, accessing loans can be stressful, from collateral demands to long approval processes. Affinity and Axis Pension Trust are improving that with the Affinity-Axis Pension Loan, so customers can benefit from:

If you’re a salaried worker, corporate employee, SME owner, or professional with an active Tier 3 or private pension contribution with Axis Pension Trust, this product is designed for you!

Simply apply by:

  1. 1. Submitting a request for a pension-backed loan through the Axis Mobile App
  2. 2. Affinity will qualify the request and contact you to complete all the required documentation
  3. 3. The completed request is then shared with Axis for lien setup, review and validation
  4. 4. After validation, Axis will alert Affinity to grant you the required loan amount via the Affinity Mobile App

Building financial solutions around real life

This partnership reflects a shared commitment between Affinity and Axis Pension Trust to build financial products that support both present needs and long-term financial wellbeing of Ghanaians. By combining pension accessibility with digital-first lending, the partnership creates greater financial flexibility while encouraging continued pension participation and financial inclusion.

As Affinity continues to expand its ecosystem partnerships, the launch reinforces its mission to make banking and financing more accessible, empowering, and relevant for modern Ghanaian consumers.

Because your future matters but so do your goals today!


FAQs

1. What is the Affinity-Axis Pension Loan? 
It is a loan facility that allows eligible Axis Pension Trust contributors to access financing using their Tier 3 pension contributions as support for the loan application

2. Who can apply for this loan? 
Any salaried worker or contributor whose Tier 3 pension account is managed by Axis Pension Trust and meets Affinity’s eligibility criteria can apply:

3. How much can I borrow? 
The amount you qualify for depends on your monthly income, pension contributions, existing obligations and repayment ability

4. Do I need collateral to apply? 
No physical collateral is required. Your pension balance and income assessment are used to support the application

5. What documents will I need?
You may be asked to provide:

6. How fast can I get the loan? 
Applications are usually processed within 24-hours after all required documents have been submitted 

7. How will I repay the loan? 
Repayment is done through monthly deductions from your Affinity account, based on the agreed repayment schedule (The Affinity App needs to be downloaded to receive and repay the loan) 

8. Can I repay my loan earlier than planned? 
Yes. Customers can make early repayments subject to the loan terms and conditions

9. What happens if my loan application is not approved? 
If your application is unsuccessful, Affinity will provide guidance on possible reasons and the next steps where applicable

10. How do I start my application?
You can apply by contacting Affinity directly (0302788788) or speaking to an Axis Pension Trust representative (0263778274) for assistance with the process

We’re making banking with Affinity even better.

From 1st March 2026, deposit fees would be removed, so you can fund your accounts without worrying about extra charges.

At the same time, to keep our services running smoothly, we are introducing small, capped fees on selected outflow transactions.

Why we made this change

To provide a reliable banking experience on Affinity, we work with trusted service providers, and as a result, certain transactions including deposits, carry associated processing costs. However, we listened to your feedback telling us that being charged when funding your account felt like being penalised for saving, and that is not the experience we want to create. So to ensure we are being fair to you, our cherished customers, and being sustainable as a business, we have now made a deliberate shift. Instead of charging you when you are putting money in and growing your savings, we have removed the 1.75% deposit fee (capped at GHS 30) completely because saving and funding your account should not feel like a penalty. The only services that will attract fees on Affinity are transfers to third-party recipients due to the transaction processing fees charged by our service providers.

With this update, from 1st March 2026, these transactions will carry a 0.75% fee capped at GHS 10.

Growth Account interest rate 🚀

As market rates move, so do savings rates.

And following the recent decline in Bank of Ghana Treasury Bill Rates which guide how savings products are priced across the industry, effective 1st March 2026, we will be adjusting the Growth Account interest rate to 5% p.a. This keeps our interest rates above average across the market and ensures we continue delivering a strong, sustainable savings experience.

Your money remains safe.

Your returns remain competitive.

And your Growth Account continues to do what it’s designed to do, help you build steadily and confidently.

What is NOT changing?

Everything else that you have grown to love about us:

All the more reason to invite your friends, family and colleagues to Affinity and enjoy great benefits!

Why Affinity still hits different?

You still get:

So whether you’re saving, spending, or sending, you’re still winning with Affinity. Because with Affinity, You Are In 💜

Accra, Ghana – 16 February 2026. Affinity Africa, Ghana’s leading digital banking platform, has joined forces, for the second time, with the Cisco Foundation and FINCA Ventures through a program aimed at advancing financial resilience across Africa. This funding is designed to support the acceleration of financial resilience across Africa by expanding Affinity’s financial education initiatives and increasing access to fair, digital financial services for underserved communities.

The collaboration focuses on empowering women, informal workers, and those previously excluded from the formal financial system. By leveraging targeted funding and technical assistance, the program enables social enterprises like Affinity to scale sustainable, community-focused solutions that bridge critical gaps in finance and technology.

Affinity is one of Ghana’s fastest-growing digital banking platforms, now serving more than 125,000 customers nationwide — 65% of whom were previously unbanked and 60% are women. After pioneering Ghana’s first fully digital onboarding (eKYC) and developing proprietary underwriting technology, Affinity is enabling fair, data-driven lending for informal workers who have long been excluded from the formal financial system, while deepening financial literacy and inclusion across the country.

The grant will support Affinity’s capacity to scale its impact, providing more individuals and small businesses with the tools to build credit and plan for their financial future. This initiative reinforces a shared commitment to sustainable growth and the expansion of formal banking to those in the informal sector.

Charu Adesnik, Executive Director, Cisco Foundation said, “The Cisco Foundation is dedicated to investing in social enterprises that drive tangible progress and close critical gaps in opportunity. Affinity Africa’s success in reaching the unbanked—particularly women and informal workers—demonstrates the transformative power of inclusive technology. We are proud to support their mission to deepen financial literacy and build a more equitable financial ecosystem in Ghana.”

“This recognition represents a strong vote of confidence in Affinity’s model and impact to date, and in our role in reshaping how financial services reach those historically excluded. With the support of the Cisco Foundation and FINCA Ventures, we’ll continue strengthening our impact in Ghana, expanding access to fair, transparent, and digitally enabled financial solutions for all,” said Tarek Mouganie, Founder and Group CEO of Affinity Africa.

Since its launch, Affinity has raised a total of US$13 million in funding to bridge the financial services gap in Sub-Saharan Africa. Its branchless, low-cost model offers 24/7 banking services, including savings, payments, and loans, specifically tailored to users with varying levels of digital literacy.


About Affinity Africa

Affinity Africa is a digital banking platform founded by Tarek Mouganie and headquartered in Ghana, dedicated to providing affordable and accessible financial services to underserved and unbanked individuals, and micro, small, and medium enterprises (MSMEs). Powered by a proprietary technology platform, a branchless business model, and robust credit underwriting capabilities, Affinity offers 24/7 banking services tailored to both digital natives and users with limited digital literacy, driving financial inclusion at a low cost. With no monthly fees or transaction charges, Affinity is among the most affordable and cost-effective players in the region.

The company was founded in 2022, when it received a Savings and Loans license from the Bank of Ghana, the first of its kind granted in over 10 years, and officially launched operations in October 2024, following the regulatory approval of its mobile app. Today, it offers a comprehensive suite of products, including personal and SME accounts, savings, payments, transfers to banks and mobile money wallets, investments, and loans.

Affinity has made a profound impact in the region. It has empowered a large underserved population with easy-to-use affordable banking services, and it has financially included thousands of Africans into the system, who had been previously neglected by traditional banks: 65% of Affinity’s customers never had access to formal banking products and 60% are women operating in the informal sector.

To date, Affinity has raised US$13 million in total funding, including an US$8 million Seed Round, to support its mission to bridge the financial services gap across Sub-Saharan Africa.

More information at: https://www.affinityafrica.com


About Cisco Foundation

Cisco Foundation envisions a world of equitable, resilient and empowered communities where everyone can reach their full potential and thrive. Its mission is to partner with organizations to create and scale innovative digital solutions that promote a healthy planet and advance the wellbeing and self-reliance of underserved communities globally. Since 1997, it has harnessed the breadth of offerings from Cisco (NASDAQ: CSCO), the worldwide technology leader helping revolutionize the way organizations connect and protect in the AI era, for strategic guidance, catalytic funding, technology donations and support.Discover more about Cisco Foundation on its website and follow us on X at @Cisco.

Discover more about Cisco Foundation on its website and follow us on X at @Cisco.

Cisco, Cisco Foundation and their logos are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco’s trademarks can be found at http://www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word ‘partner’ does not imply a partnership relationship between Cisco and any other company.

✨ Here’s what’s new

🌱 Affinity Boost accounts: Save with purpose

📊 Your Personal Dashboard

💰 Monthly interest on your Growth!

No more waiting for quarterly payouts! Your Affinity Growth account now pays interest of up to 8% every month, so you get to see your earnings sooner.

Reminder: You get 10 free withdrawals per month on your Growth account. If you go over, you won’t earn interest that month, so save smart and stay on track with your interest earnings.

🔒 Smarter security, built in

Your safety matters to us, and we’re always working to strengthen how we monitor for suspicious activity, while keeping things simple for you.

Here are some of our latest upgrades:

Reminder: While we’ve added new safeguards, your PIN and device security are still key. Never share your details with anyone, even people you know.

We’re building Affinity to grow with you and we’re excited for what’s coming up soon!

Update your Affinity app on the App Store or Play Store and explore the new Affinity experience and let us know what you think. Your feedback helps shape what’s next.

With Affinity, #You’re IN